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| No.13703492

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Information Name: | Guangzhou O2O |
Published: | 2015-05-05 |
Validity: | 360 |
Specifications: | Guangzhou O2O |
Quantity: | 1.00 |
Price Description: | |
Detailed Product Description: | [Technology] to focus on peanut O2O whole channel is the electricity supplier trend --O2O whole channel, cross-border electricity supplier, O2O cross-border electronic business platform, O2O cross-border electronic business platform development, O2O e-commerce, O2O network marketing, O2O Cross border electricity supplier operations, O2O cross-border electricity providers, network distribution, regional distribution, Guangzhou O2O core limitlessness finally completely desorbed from the Spring Festival mode, but many people still use the micro-channel instead of the traditional New Year red envelopes red lai, believe it Spring Festival has been a shake and grab red envelopes during the Spring Festival rush to pull the group completely changed behavior, and this figure for each of the partners and competitors, including peanuts Technology have felt shocked! Experienced the 2014 exploration and competition, 2015 will be the core of Guangzhou O2O transition landing year, we will shake the core of the trend from the show O2O transition shake look at what is? One O2O core positioning. Enterprises must clear commercial positioning, what you have to do that? Who is your audience? Spring Festival micro-letter shake envelopes have particular significance for home users, especially the already heavy users or potential users to influence the youth in the elderly, and even young people a second-tier work back home four or five lines of social influence extends. It is in fact strengthening strong ties with the family-oriented, and by strong ties to pull new users. Guangzhou O2O core of the two is the reconstruction of the value chain. No reconstruction of the value chain levels and flows O2O is no sense, such as the traditional e-commerce platform for enterprises to increase based on the original distribution model, it can only be regarded as O + O. Reconstruction or shorten the value chain must have value, but the show shake implement a new model of a digital communication, namely consumers through a full channel digital media platform (micro-channel CCTV screen + screen + shake action) directly to the brand (brand public micro-channel number of red), the user is connected with the brand platform instead of the original complex of traditional media, advertising, delivery, transformation and other complex chain. The third is to establish core O2O entrance. Shake could have been very low to find people a motor function, because this time of the show shake grab a red envelope, this action will be a reconstruction of the entrance of a user-initiated trigger, shake the interface if open, then shake or a combination of the inlet and move APP numbers and public enterprises can design a lot of fun patterns. This time, traffic is basically dead to declare a trend, but to bring the entrance is everything! O2O is to build the core of the four scenarios. O2O core experience, experience is the basis for the scene, the scene is driven user or user-driven key, which through a combination of experience and virtual reality experience, to achieve the integration of experience of the actual situation. New Year New Year to New Year's rule, which is a typical traditional scenes, and the show shake effectively redesigned red scene, through the New Year and Spring Festival cross-screen interaction, based on the traditional behavior of the referendum grab a red envelope, which when the amount is not important, the key is to grab the whole family red envelopes scenarios. Five of O2O core is cross-screen interaction. Guangzhou O2O smartphone screen will be the core center, further and TV screens, Pad screen, the venue interactive screen, scrolling screen advertising, cash registers and other cross dual screen interaction, input or output, O2O scene, and through cross multi-screen switching scenes drive. Such as Spring Festival shake, by prompting the TV screen, users begin to see there is no cell phone screen grab a red envelope, and then continue to focus on the TV screen of data and suggest further shake, grab a can grant again on the phone screen micro letter to friends of the phone screen. Six core O2O is exponential. Shake the operation frequency, time, location, etc., to achieve the data, billions of data can be transformed into a user's cognitive and behavioral quantification, if the show shake index can create a red envelope, Look household grab the rate or the rate XXX, to push and pull PK new families and regional family of potential users, so that is more conducive to enhance the activity of the user. Learn O2O core can however we do know is, O2O there is still much room for development, a lot of development possibilities. Peanut technology as a young innovative enterprise, hope and our people together to discuss O2O, development of Guangzhou O2O. |
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Copyright © GuangDong ICP No. 10089450, Peanut Information Technology Co., Ltd. in Guangzhou All rights reserved.
Technical support: ShenZhen AllWays Technology Development Co., Ltd.
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You are the 18659 visitor
Copyright © GuangDong ICP No. 10089450, Peanut Information Technology Co., Ltd. in Guangzhou All rights reserved.
Technical support: ShenZhen AllWays Technology Development Co., Ltd.
AllSources Network's Disclaimer: The legitimacy of the enterprise information does not undertake any guarantee responsibility